This logo represents a fresh flowering of Nature Cure; we felt it was time for a new logo to represent “Straight” Nature Cure and the long-established Incorporated Society of Registered Naturopaths as it moves into its second century. We are at the start of a new awakening of interest in true alternatives to orthodox medicine and many more individuals are seeking ways of achieving and maintaining health in a more natural way. Our National Health Service is struggling; antibiotics are meeting ever-greater resistance due in no small part to over-use and the big multi-national pharmas, so often the shining knights of the past, are being exposed as corrupt far too often.
Nature Cure is a complete lifestyle choice so, of course, any logo would have to reflect this. The basic philosophy is that Nature Cure puts the patients in control of their own life and health. It enables them to be far more aware of how the environment in which they live affects their health, and how it does in so many different ways. Equal importance is given to all aspects of their lives and as a result as they become more aware of those influences. There will be far less tolerance of the many imbalances that affect their health and a real desire to address those imbalances.
THE PETALS: The original logo (or icon) was based on a square sitting on the ancient conventional symbols for Earth, Air, Fire and Water. The new logo has five petals to represent the five senses: Touch, Taste, Smell, Hearing and Sight. The colours in the logo also represent those older established elements.
THE CIRCLE: The circle in blue represents the circle of consciousness, as it sits within the petals but is not bound by them. It also represents water, so essential to health and life. It is also our blue planet, our earth that we live and depend upon.
THE TRIANGLE: The triangle represents creative thought but also the stability of the trinity. The three leaf-shaped arms of the triangle also contain the words: Spiritual & Emotional, Science & Philosophy and Mental & Physical. The four concepts sit above the ways that we study them. These three foundation stones in turn surround a Spiral of Intuition. These concepts all contribute to make the whole human being. If any one of them dominates or is missing, the individual becomes unbalanced.
THE WHOLE FLOWER: The single flower is the individual; every part of the flower continuously affects all other parts. No one part is more important than any other and each part contributes to the mental, physical and emotional balance of the individual. The petals reach out to the external world and take in the healing power of the sun, clean water and well-tended earth.